Smart Tools for Event Marketing Success

Stop guessing which campaigns deliver results. run.events integrates email marketing, social promotions, influencer outreach, and UTM tracking to pinpoint what works.

Leverage your speakers and sponsors as influencers, launch precisely targeted ads, and watch registrations climb often by 20% or more.

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Organic Influencer Campaigns

Use Influencers to skyrocket your ticket sales. Your best influencers are already on board: speakers, sponsors, and attendees. All it takes is two clicks for them to share stunning promo campaigns, helping you reach new audiences at zero CPA cost. Reward them with gamification coins and track each influencer’s impact. At no extra cost and with guaranteed results, this feature alone makes run.events pay for itself!

  • Checkmark Personalized Referral Links:
    Automatically generate custom tracking links for speakers, sponsors, and community leaders.
  • Checkmark Performance Dashboards:
    Monitor clicks, conversions, and top promoters in real time.
  • Checkmark Incentives & Rewards:
    Offer built-in rewards for successful referrals—boosting reach and registrations through authentic voices.
  • Checkmark Effortless Setup:
    Launch influencer campaigns in minutes, directly from your event dashboard.

With run.events, you harness the power of your network—authentically, organically, and with measurable results.

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Precision Marketing Tracking

With our Precision Marketing Tracking, run.events tracks every ticket sale down to its source through integrated UTMs. This way, you can stop wondering and guessing what works and start making data-driven marketing decisions with a guaranteed ROI.

  • Checkmark Custom Campaign Links:
    Create trackable links for emails, ads, and social posts to monitor what drives registrations.
  • Checkmark Real-Time Analytics:
    See clicks, conversions, and source attribution as they happen—no guesswork required.
  • Checkmark Segment Insights:
    Understand which audiences respond best, and tailor your messaging for maximum impact.
  • Checkmark Seamless CRM Sync:
    Tie marketing data directly to attendee records for a complete picture of your funnel.

run.events gives you marketing intelligence that drives smarter decisions—and better results.

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Retargeting Incomplete Orders

Don’t lose potential attendees who didn’t finish checking out. run.events pinpoints exactly where they dropped off, letting you retarget them with personal emails, special offers, or discount vouchers—so you can win them back and track every successful comeback.

  • Checkmark Automated Reminders:
    Trigger emails to users who started but didn’t complete registration.
  • Checkmark Custom Messaging:
    Personalize follow-ups with dynamic content based on the user’s activity.
  • Checkmark Behavioral Insights:
    Understand where users drop off and optimize your checkout experience accordingly.
  • Checkmark Recovery Analytics:
    Measure recovery rate, revenue regained, and campaign effectiveness.

With run.events, you turn lost opportunities into confirmed registrations—automatically.

event-gamification

Event Gamification

Turn your expo floor into an interactive playground with gamification. Attendees earn coins by visiting booths, attending sessions, and giving feedback—then redeem them for exclusive swag or much-needed coffee. A live leaderboard keeps the excitement high, encouraging everyone to explore more and engage deeper.

  • Checkmark Custom Challenges & Quests:
    Create interactive games tied to check-ins, booths, sessions, or networking.
  • Checkmark Points & Leaderboards:
    Reward attendees for engagement and spark friendly competition with live rankings.
  • Checkmark Sponsor Integration:
    Let sponsors offer prizes and get visibility through challenge participation.
  • Checkmark Analytics & ROI:
    Track participation and impact in real time—great for sponsors, better for engagement.

Gamify your event, drive meaningful interaction, and keep attendees coming back for more—with zero extra tools needed.